Alicia Silverstone Returns as Clueless Character Cher for Rakuten Super Bowl Ad: 'Your Girl Is Back'
Alicia Silverstone Returns as Clueless Character Cher for Rakuten Super Bowl Ad: 'Your Girl Is Back'
PEOPLE has an exclusive first look at Alicia Silverstone's new Super Bowl ad for Rakuten, in which she reprises her Clueless character Cher




Jen Juneau is a digital information author for PEOPLE thinking about that 2016.

Alicia Silverstone has have been given us completely buggin' all over again.

Twenty-seven years after playing elegant ditz with a coronary heart of gold Cher Horowitz in 1995's youngster traditional Clueless, Silverstone, forty six, reprises the cherished position in a Super Bowl advert for Rakuten.

PEOPLE has an one in all a type first look at the 15-2nd teaser, which sees the actress walk into a lecture room wearing Cher's sature yellow-and-black checked blazer-and-skirt ensemble together with her blonde hair placing in free waves, wearing her preferred add-ons: shopping baggage.

Fans of the movie will also understand the music gambling inside the historical past: "Alright" through Supergrass, from the Clueless soundtrack.

After taking her spot at the podium inside the the front of the elegance, virtually as she did for more than one memorable scenes within the film, Silverstone turns spherical and says, "Don't malicious program — your lady is once more."

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Registered shoppers the usage of the Rakuten net website, browser extension or app get cash once more at loads of outlets — something the actress is aware of her shopaholic character ought to take complete benefit of.

"Rakuten makes it clean to save whilst you keep, and walking with them to restore Clueless for the Super Bowl diploma made experience with how a good deal Cher loved shopping for — no doubt she might have masses of Cash Back," Silverstone tells PEOPLE completely.

Loosely based totally on Jane Austen's 1815 novel Emma, Clueless became written and directed by using way of Amy Heckerling and follows 15-year-antique Cher as she — well, cluelessly — navigates family lifestyles, faculty, reputation and the idea of love.

In addition to Silverstone, Clueless' huge name-studded solid additionally featured Brittany Murphy, Donald Faison, Jeremy Sisto, Stacey Dash, Breckin Meyer, Wallace Shawn, Justin Walker, Elisa Donovan, Twink Caplan, Dan Hedaya and Paul Rudd, the latter in his film debut.

This isn't always the primary time Silverstone has channeled Cher in current years. Back in 2021, her first-ever TikTok video noticed her recreating a scene from Clueless with then-10-12 months-vintage son Bear.

She and costar Dash, fifty six, additionally seemed collectively to recreate a traditional 2nd from the movie in November of ultimate one year — four years after Silverstone reprised her position for a 2018 episode of Lip Sync Battle, acting "Fancy" through Iggy Azalea. (The tune video for the track famously will pay homage to Silverstone's Clueless normal overall performance.)

In July 2022, Silverstone celebrated 27 years because the release of her iconic teenager comedy with the useful resource of sharing a video montage of her individual on TikTok.

Set to a ancient beyond music of "Big Energy" with the aid of Latto, the montage featured clips of Cher in quite some elegant outfits and superb scenes, including the instant her dad Mel (Hedaya, 82) asks her, "What the hell is that?" and Cher responds in an innocent voice, "A get dressed."

"27 years inside the past, a terrible b*tch became born 😉💁🏼‍♀️ Happy anniversary, Cher! 💛 #Clueless #AsIf #90s," Silverstone wrote inside the caption.

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